Preserving and Protecting America’s Hiking Trails with American Hiking Society
At Ruffwear, we believe every dog deserves a life of adventure, and we’re deeply committed to honoring those who make that possible. Through our Paw It Forward program, we channel our passion into purpose by supporting incredible organizations dedicated to our four core pillars: Working Dogs, Conservation, Adoption, and Community.
By partnering with advocates who protect wild places, champion rescue efforts, and strengthen the dog-human bond, we can amplify our collective impact. This year, we are taking that commitment a step further. For 2026, we are proud to dedicate our Paw It Forward initiative to a single, deeply aligned non-profit partner, focusing our resources to create lasting change and enhance even more adventures for dogs and their humans.
Featured Story
A Day in the Life of 5 American Hiking Society Trail Heroes
We sat down with five AHS Trail Heroes to discover more about their favorite gear, trails, and tips for making the best memories with your dog.

Our 2026 Paw It Forward Partner: American Hiking Society
For 2026, we are proud to dedicate our Paw It Forward initiative to American Hiking Society (AHS), as part of our commitment to keep trails open and thriving for years to come.
Our ability to enhance outdoor adventure for dogs and humans goes hand in hand with the love and care of volunteer trail crews, who restore and maintain hiking trails all over the country — ensuring our access and sense of belonging in the outdoors.
Together, we can create lasting change and amplify our collective impact, so that we can all enjoy wild places with our best friends.

AHS is working to empower everyone to enjoy, share, and preserve the hiking experience. By working with AHS to celebrate trail volunteers and stewardship programs, we can continue to deepen the bond between ourselves, our dogs and nature, uncovering more of what really matters.